Embedded in VC-backed startups and enterprise companies across B2B SaaS, eCommerce, and beyond. From zero infrastructure to full-funnel visibility — fast.
I've spent 10+ years leading data in high-growth tech. In the past few years I've worked as a Data Consultant and fractional Head of Data — embedded in VC-backed startups and enterprise companies across B2B/C SaaS, eCommerce, VCs and beyond. I take companies from zero infrastructure to full-funnel visibility, fast.
I work across the full stack: GTM & revenue analytics, product intelligence, modern data infrastructure, and AI-powered workflows. The technical work is half the job. The other half is creating alignment and making sure leadership actually trusts the data to act on it.
My mission is to make organizations truly data-driven. That means mapping day-to-day decision making per role and making sure data is delivered at the right moment to support it. It's beyond creating dashboards and pipelines — it's embedding data into how the business actually operates.
I meet you where you are — fractional Head of Data, per-project build, or strategic advisor. If your data is fragmented, your dashboards go unused, or your team is making decisions without a clear source of truth — that's exactly where I start.
Embedded as your senior data leader — owning strategy and execution across the full data function. GTM & funnel analytics, KPI design, modern data infrastructure, AI-powered workflows, and cross-functional alignment. Ongoing, high-touch, fully accountable.
A complete analytics foundation, fixed scope. Data infrastructure, dbt models, semantic layers, GTM analytics systems, and BI that people actually use. Clear scope, clear timeline, clear output. From zero to production-ready — fast.
For companies that have a data team but need a senior perspective. Stack decisions, data strategy, team structure, and getting leadership to actually trust and use the data. A few hours a month, high leverage.
A purpose-built analytics system for GTM teams, ready to deploy. One place for all key funnel metrics, rule-based insights on what's working and what's not, AI-powered channel intelligence, and pipeline forecasting. Built with AI + BI combined — adapt to your data in days, not months.
See it in action →Most GTM analytics projects take months to build. I pre-built one. A purpose-built system for revenue and marketing teams — designed from the ground up with AI + BI combined, adapted to your data in days.
One place. Every metric that matters. Written insights on what's working and what's not — before you think to ask.
Built on Streamlit, adapts to your HubSpot, Salesforce, or CRM data. Ready in days — not months.
See full demo →If you're thinking about what's next in AI — focus on solving the friction between data and decisions. Three things worth betting on.
Read more →I saved two clients $5,000/month in a single month — replacing Fivetran, Tableau, and building real-time churn alerts with AI.
Read more →Book a free 30-minute diagnostic call — I'll tell you exactly where your biggest data gaps are and what I'd do about them. No pitch. Just clarity.